The XPRENEURS Team
The XPRENEURS core team combines a far range of experiences - from beeing an investor to founding companies themselves to longstanding experiences in sales, marketing, finance, accounting, HR and more.
Our passion is to support the founders with everything we have: Our knowlegde, our experiences and our network.
Want to join the team? We're hiring!
We're currently looking for a Marketing Manager (m/f/x) to join our core team!
Dr. Barbara Mehner
After studying psychology and working as consultant in HR and change management, I did my PhD in Entrepreneurship & Innovation and conducted numerous pre-incubation projects for tech-start-ups. I enabled scientists at CERN and the German Aerospace Center to find new business opportunities and develop market entry strategies for their technologies.
I love to support founders in their transition from an academic setting into the start-up-world, helping them to understand their customers and gather market evidence in order to develop feasible business models. As a psychologist, I can guide teams through internal processes and challenges.
I have longstanding start-up experience in the fields of strategy, marketing, successful development of concepts, product launches and establishment in their markets.
At XPRENEURS, I support startups based on my digital experience in social media strategy, e-commerce, and integrated marketing, as well as my skills in cross-functional team leadership, and how to be highly effective in organization and implementation. I'm a passionate networker, always happy to make an intro.
Senior Start-up Coach
I have worked with start-ups for over 20 years. Also, I have a long corporate background in the telecommunications industry, and lots of experience as business angel myself. I teach in leading entrepreneurship programs such as TUM EMBA and CDTM, and am author of two books on start-up funding and on B2B sales for start-ups.
At XPRENEURS, I mostly focus on the areas of fundraising, business model, sales and value creation for customers. Through my background as investor and corporate decision-maker, I am able to share an understanding of the processes from both sides. I am also happy to connect promising start-ups to my professional network.
Team & Event Manager
After my studies in business administration and marketing I worked for an innovation center near Frankfurt/Rhein Main. Thereby, I supported startups with their marketing strategy, organized events with different formats and set up a coworking space.
I support the startups with their marketing plan and activities. In addition, at UnternehmerTUM and XPRENEURS we organize and participate in a lot of events. Therefore, I try to built the connection between the startup (pitches) and event organizations to foster the public appearance of the teams.
Marketing & Community Manager
As a cultural anthropologist by training with a Master's in Public Policy and a personal passion for all things written, today I combine my diverse interests in marketing and community management at XPRENEURS. Before joining the team in late 2020, I co-founded two tech start-ups in Munich and worked as a freelance editor and writer.
I support the startups with my expertise in early-stage funding and preparing marketing materials. As a successful crowdfunder, I am happy to share advice on crowdbuilding and campaign design.